Elevate your Brand

  1. Start by brainstorming ideas and sketching out rough designs on paper. Consider the purpose and message of your emblem, and think about how you can visually communicate that message.
  2. Choose a shape for your emblem. Common shapes include circles, squares, and shields. Consider the shape of the object or organization that your emblem represents, and choose a shape that complements it.
  3. Choose a colour or special effects scheme for your emblem. Use colours and effects that are relevant to the object or organization that your emblem represents, and that complement each other well.  Don't underestimate the power of Impress' unique metallic and mirrored finishes to enhance your piece.
  4. Try to keep the overall design simple with clean lines. You may want to avoid cluttering your emblem with too many details or intricate designs, as this may make it difficult to read and recognize.  That being said, don't shy away from using interesting texture enhancements that can give an in tactile feel and visually refract light in new and interesting ways.
  5. Use typography to add text to your emblem. Choose a font that is easy to read and complements the overall design of your emblem. Tip: Connecting fonts, like cursive, or setting smaller fonts on a background, lends itself well to creating one piece emblems that can be easily adhered to your products or garments.  
  6. Test print your emblem at different sizes to ensure that it is legible and recognizable at all scales.
  7. Refine your design until you are happy with the final product. Consider getting feedback from others to ensure that your emblem effectively communicates its message.  Tip:  Italic can help you visualize the final output using a digital three dimensional proof. 

By following these steps and taking the time to create a well-designed emblem, you can create a powerful symbol that effectively represents your organization or message.

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